![]() Streaming songs is becoming ever more popular with music fans. At about £20 an album, vinyl sold about 120,000 units, against the equivalent of 2.6m digital tracks costing 79p.īut look more closely and the gap isn’t that big: at 10 songs per album, digital downloads were only the equivalent of 260,000 albums. Thus the download is in rapid decline – so much so that at the end of November, the value of sales in the old vinyl format surpassed those of digital in the UK over a week, by £2.4m to £2.1m. The people who embraced downloading, started in 2003 by Apple’s iTunes music store, were the tech-savvy types who shifted easily over to streaming. The disadvantage: if you stop paying the monthly stipend of about £10, the access, playlists and downloads evaporate.īy contrast, a purchased download lasts forever – but it’s the only thing you can listen to. Streaming’s advantages are that you can listen to any of millions of tracks whenever you like, and create playlists paying subscribers can also download individual tracks for offline listening. By the end of September, it had racked up 1.695m sales, including nearly 505,000 downloads and a whopping 119m streams. ![]() This summer, Drake’s One Dance matched the record achieved by Wet Wet Wet’s Love Is All Around for 15 weeks at No 1 in the UK singles chart – which now combines download, physical and streaming equivalent sales.
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